Guwha Enterprises: Building Self-Sustaining And Better Connected Homes

Home automation in India is all set for disruption owing to the increasing internet penetration, upgradation in network infrastructure and affordable home automation product prices. In fact, studies conducted by Allied Market Research reports that the global home automation market was valued at 39,607 million dollars in 2016, and is forecasted to grow to 81,645 million dollars by 2023, growing at a CAGR of 11.2 percent from 2017 to 2023. Talking about India’s progress in this sector, Prasad Medikonda, Founder and CEO at GuWha Enterprises says, “I have been developing IoT devices since 2013. I have witnessed a growth spurt from 2017 onwards. If you consider from 2015, the year on year (YoY) growth has been approximately 30 percent. But from the year 2018, there has been around 58-60 percent growth. People are getting increasingly aware of about smart homes and smart security and the opportunities for home automation solution providers are increasing.”

At the forefront of this positive market change is Bangalore headquartered GuWha Enterprises, an IoT based wireless retrofit smart solution provider, with its expansive portfolio of tangible, cost-effective, quickly implementable, and high-value home automation solutions and services. Having conducted an extensive market research, Prasad informs us that the major expectations of different market segments are security, costing, convenience and after sales support that form the main pillars in home automation.

The company’s offerings have been erected atop these four pillars with bank grade security and simplified costing making such solutions and

services easily accessible to the masses hailing from different backgrounds. “In terms of convenience, ours is a very customer centric product where they can change, configure or reconfigure and modify the product at any point of time from their mobile phone,” reveals Prasad. The offerings also come with a strong after sales support put in place with an Annual Maintenance Contract of five years. This contract is one of the few exclusive features provided, keeping in mind that most customers are more concerned about product replacement if anything does go wrong. Striving to make homes self-sufficient, GuWha proffers personalised intelligent switching controls, smart connected devices right from door locks to all intrusion sensors and a complete detailed analysis of these connected devices with real-time energy consumption data and usage pattern analysis, post which suggestions are provided on how this energy can be saved.

In terms of convenience, ours is a very customer centric product where they can change, configure or reconfigure and modify the product at any point of time from their mobile phone

The company believes that it has just scratched the surface of smart home automation and envisages bringing a change across all parts of India as the team continues to infuse next gen technologies into its offerings. Apart from smart homes, GuWha provides smart city and smart community solutions as well as solutions for water meters, street lights, smart waste management and the likes. The company is currently working on a few smart city projects as well.